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Understand how your property is positioned against active competition, recent sales, listing climate, and hyper-local market conditions before the market delivers its verdict.
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Frequently Asked Questions
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The UrbanDigs Seller Pricing Report is an independent pricing analysis that evaluates your property against active competition, recent sales, building activity, listing climate, and hyper-local market conditions to determine where it is positioned in today’s market.
Because pricing mistakes are expensive.
Many agents use Seller Pricing Reports when preparing listing presentations, evaluating pricing strategy, considering a price reduction, or looking for an independent perspective on a challenging pricing decision.
A CMA primarily looks at comparable sales. A Seller Pricing Report goes further by analyzing current competition, buyer alternatives, market conditions, pricing trends, and positioning factors that can impact how a property performs once it hits the market.
Seller Pricing Reports are most commonly used by listing agents preparing for a listing presentation, developing a pricing strategy, evaluating a price adjustment, or helping sellers understand current market conditions.
Most reports are completed within a few business days after the Strategic Pricing Consultation and information review are completed.
During the consultation, we’ll discuss the property, current objectives, market conditions, pricing challenges, and determine the most appropriate approach before any report work begins.